|
Yellow Pages Superhighway,
Inc.

The Securitization of Advertising
New Business Model for the Placement and
Procurement of Advertising
In the development
of ADcommodities, a new basic industry emerged. This new ordering model allows
companies to instantly advertise online to highly specific demographics never available
before. Advertisers can promote their Web sites within a specific category worldwide or
just market it to a single street in any city.
Borrowing some aspects from the commodities
market, ADcommodities allows advertisers to bid and resell online.

|